THE MONSTERS LABUBU V1.0 Details and Reviews

Overview

If you’ve been seaching the art toy scene, visiting collector forums, or just browsing hashtags, you must have seen the term "Labubu 1.0".

If you’re like us, your first thought was probably: "Oh, what? Does Labubu have version numbers now? Should we update our toys like software?"

It’s a common question. Toy community has a habit of creating its own languages. This term is a perfect example. It's a bit confused firstly. The answer is actually very straightforward. Let’s clear up the confusion and break down exactly what "Labubu 1.0" really is.

What's "Labubu 1.0"?

Simply, "Labubu 1.0" isn't an official name from Kasing Lung or Pop Mart. It’s a fan-bestowed nickname, a piece of collector shorthand for Labubu.

The term "Labubu 1.0" refers to one specific, wildly popular series: THE MONSTERS - Exciting Macaron Vinyl Face Blind Box.

This collection released at October 27, 2023. It made serious waves. Why the "1.0" moniker? Many collectors saw this series as a significant new starting point or a "version 1.0" of a new style. Thanks to its unique vinyl face design, which was a departure from the full-flocked or standard vinyl figures of the past. It set a new standard, and the name just stuck.

LABUBU V1.0 Exciting Macaron Series Details

So, what was in the box that earned it such a milestone nickname?

The "Exciting Macaron" series is a classic blind box lineup. The core concept is right in the name: the figures feature soft, pastel "macaron" colorways, and their faces are made of a distinct, smooth vinyl, giving them a unique, expressive, and glossy look.

The full set consists of:

• 6 Regular Figures
• 1 Secret Edition

The six regular figures (like Soymilk, Lychee Berry, and Green Grape) are all based on those delicate pastry colors. The secret, as always, is a unique design that breaks the theme, making it the ultimate hunt for collectors. This combination of a new face texture and a killer color palette is what made the series an instant classic.

Soymilk

Lychee Berry

Green Grape

Sea Salt Coconut

Toffee

Sesame Bean

Chestnut Cocoa (Secret Edition, 1/72)

The Final Word

So, there you have it. "Labubu 1.0" isn't some complex official version history you need to study.

It's just the collector's name for one of the most iconic modern releases: THE MONSTERS - Exciting Macaron Vinyl Face Blind Box.

References

• POP MART THE MONSTERS - Exciting Macaron Vinyl Face Blind Box Details and Reviews
• Reddit - Why do I like V1 so much more 😩 are all them just as popular? V1,V2 and V3 🤔